To the delight of Jags fans everywhere the Gus Bradley era has ended in Duval, and a new guard will assume control in 2017, most notably, Doug Marrone as Head Coach and Tom Coughlin as Executive VP of Football Operations. Without a doubt, I am most excited about the return of Coughlin to Jacksonville.
Many have pointed out that Gus Bradley’s approach to coaching never made it past “get better” or “improvement.” Read this direct quote from Bradley in his introductory press conference, “...If we can [play to our capabilities] and our whole focus is on getting better, we’re gonna win a lot of games now. It will just take care of itself.” Needless to say, winning did not take care of itself, and the motto of getting better most certainly did not work out for Duval.
Now that the Generation Jaguar roast of Gus Bradley has concluded, we can discuss what might be the best thing to happen to Jacksonville since Tom Coughlin joined the organization, which is Tom Coughlin rejoining the organization.
One of the most significant moments of Thursday’s press conference was undoubtedly when Coughlin was asked about winning, of all things. He retorted with a strong response, “What else is there?What the hell else would you be doing this for?” It’s actually sad that Coughlin had to be asked about the importance of winning in the first place, but that just displays the incompetence of Gus Bradley.
Coughlin has always been a results-minded coach. In 2014, Giants Cornerback Zack Bowman noted, “Coach Coughlin, he puts in a lot of work. And that’s the hardest thing to do, to watch him put in a lot of work, a lot of effort and care, and for us to not be able to get that win. As players, we need to take some responsibility. He’s putting us in position, but it’s not like he’s out there making the plays.”
Coughlin’s goal was to put players in the best position to win. Jacksonville has had enough improving, and it’s time to start winning.
Also notice Coughlin’s observant attitude. He has a long history of forcing his players to be detail-oriented. He was famous for requiring his players to wear dress shoes on trips, and anyone who didn’t wear the right shoes had to change. Details have been largely overlooked in the Bradley regime, which became closer to resembling a summer camp than a professional football club.
I’m obviously not saying that the secret to unlocking players’ potential stems from shoes, but I believe that the team could use a firm hand to guide and help prepare.
You might say that Marrone is the new coach, not Coughlin, and you would be correct. However, Coughlin’s new role in the Jaguars organization will be to establish a new culture. Why shouldn’t we expect a stricter attitude? Coughlin time has already been enacted, where events and meetings start five minutes early. Will Doug Marrone really run with this mentality, or will he try to do his own thing? Time will tell.
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