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Highlights from the State of the Franchise

1/29/2016

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Notes from the 2016 State of The Franchise
Today at 11 am the Jaguars held their annual State of the Franchise address. Here are some highlights:

Experience @USAssure Club upgrade renderings in 3D» https://t.co/BSB8LvbbnE. Available to view in Google Cardboard. pic.twitter.com/oNRJOEbZg6

— Jacksonville Jaguars (@Jaguars) January 29, 2016

Changing the game in more ways than one. #MOREJAX https://t.co/yH567kbM08

— Jacksonville Jaguars (@Jaguars) January 29, 2016

Local Revenue:

  • Rating of 8/10 average fan experience versus NFL average of 7.4
  • 9.8/10 Video Experience Rating is highest NFL has EVER seen
  • % of people in Jacksonville who say they are NFL fans up %15 since 2013
  • 10% of local revenue now comes from the new premium seating options
  • 2nd fastest growing market according to ESPN
  • TV ratings are up 12%

Ticket Pricing

  • 15% increase in club seats for Season Ticket Holder who renew by Feb 29.
  • 0% increase for General Admission Season Tickets holder who renew by Feb 29.
  • Overall Average 3.6% ticket price increase

London Iniative

  • 12.5% of local revenue is from London
  • London's Market size is 10.4 times the size of Jax.
  • Union Jax fan club has grown and exceeded over 50,000 members

Club Upgrades

  • 2,800 club seats will be removed
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Amphitheater and Other Upgrades 

Amphitheater will be open air and connect to the stadium. Seating will be similar to Radio City Music Hall

ALL IMAGES VIA JAGUARS.COM

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